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March 19, 2012

7

miiCard – Your Internet Identity

5 Awards. All Awardees selected.

miiCard - StartUp featured on StartUpLift for website feedback and Startup Feedback

Prove your identity to the level of a driver’s licence or passport purely online

Target Audience: Internet users and consumers
Website URL: http://www.miicard.com/

Feedback sought:

1) Visit http://www.miicard.com/. What is your initial impression of what you see? Are you immediately drawn to click any of the buttons? Why or why not?

2) Take a look at the ‘How it works’ and ‘Tour’ pages – is it clear what miiCard is for and how it works?

3) Can you find how miiCard can be used on Social Networks like Twitter and LinkedIn? Is it clear why you would want to do this and how to do it?

4) Are you encouraged to sign up for your free account? If not, why?

5) Please share any additional feedback/comments you may have.

       
7
  1. [1]
    greatfeedback4u
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    Points: 10249
    Rank: Level 14
    Has Helped 132 Startups
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    Mar 22 2012
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    1. My initial impression was, "Oh, another online identity card." Which is good, in a way, because it means that your home page communicates the service you offer pretty clearly. But it also means that I've seen these around before, ...
     

    Only authorized users may view the content of this feedback.

  2. [2]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 23 2012
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    Thank you greatfeedback4u! Really appreciate the level of detail you go to in your feedback. Some great points we will take on board to improve the site. Regards, Cassie
     

    Only authorized users may view the content of this feedback.

  3. [3]
    zeke2100
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    Points: 10256
    Rank: Level 14
    Has Helped 204 Startups
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    Mar 23 2012
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    1. Initial impression - I like your homepage. I am guessing Mii Card has to do with protecting identity and secure web browsing. Those words stand out. No obvious glitches or errors found on homepage. I like that you have a ...
     

    Only authorized users may view the content of this feedback.

  4. [4]
    jcring
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    Points: 84
    Rank: Level 4
    Has Helped 1 Startups
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    Mar 24 2012
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    1.  I went to miicard and looked around a bit.  My initial thoughts are It has a nice appearance.  I like the colors, and choice of fonts.  The page appears to be put together well.  The location of things like, "contact ...
     

    Only authorized users may view the content of this feedback.

  5. [5]
    kgoodwin
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    Points: 337
    Rank: Level 6
    Has Helped 9 Startups
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    Mar 24 2012
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    1. Initial impression- I like the layout and the colors.  The home page is simple and explains what  miiCard is for.  I was curious to see how this would work and was drawn to the "How It Works" link. I would ...
     

    Only authorized users may view the content of this feedback.

  6. [6]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 27 2012
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    Thanks for the feedback zeke2100. miiCard is about proving and protecting identity online and not secure web browsing. I'd really like to know did give you that impression so we can address it on the site. Some great points about the stats, ...
     

    Only authorized users may view the content of this feedback.

  7. [7]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 27 2012
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    Thank you for the feedback jcring. Good point on the order of the Tour/ How it works, and also ensuring there is no confusion over miiCard being a physical card. We'll ensure we clarify the conditions around the free accounts. Thanks, Cassie
     

    Only authorized users may view the content of this feedback.

  8. [8]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 27 2012
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    Thank you for the feedback kgoodwin. We are working hard to build credibility and talking with companies who are looking at accepting miiCard as identity verification for their customers. I'd love to get your thoughts on other ways to build ...
     

    Only authorized users may view the content of this feedback.

  9. [9]
    zeke2100
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    Points: 10256
    Rank: Level 14
    Has Helped 204 Startups
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    Mar 27 2012
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    I assumed that secure web browsing was part of what you offer because under the first selling point it says: Prove your identity through secure access to your online bank accounts And under the third selling point it says: When you need trust ...
     

    Only authorized users may view the content of this feedback.

  10. [10]
    kgoodwin
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    Points: 337
    Rank: Level 6
    Has Helped 9 Startups
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    Mar 28 2012
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    On the website, it might help to have the Mii in bigger bolder letters and the rest of the word smaller and down a bit.  Hard to describe. Like    M  i   i  Card.  and then the y and the ...
     

    Only authorized users may view the content of this feedback.

  11. [11]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 29 2012
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    Thanks zeke2100, easy to see how you would think that. We'll include this feedback in our messaging review. Cheers, Cassie
     

    Only authorized users may view the content of this feedback.

  12. [12]
    miicard
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    Points: 383
    Rank: Level 6
    Has Helped 15 Startups
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    Mar 29 2012
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    Great suggestions, thank you!
     

    Only authorized users may view the content of this feedback.

  13. [13]
    Latasha
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    Points: 8626
    Rank: Level 13
    Has Helped 171 Startups
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    Mar 29 2012
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    1) Visit http://www.miicard.com/. What is your initial impression of what you see? Are you immediately drawn to click any of the buttons? Why or why not?Your website looks very professional but with so many identity verfication websites I quickly wonder ...
     

    Only authorized users may view the content of this feedback.

  14. [14]
    kgoodwin
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    Points: 337
    Rank: Level 6
    Has Helped 9 Startups
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    Mar 29 2012
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    Another idea- if someone is on an online dating... site, if there was miicard button that said something like "request miicard "  where you request the other person sign up for miicard.
     

    Only authorized users may view the content of this feedback.

  15. [15]
    StartUpLift
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    Points: 4890
    Rank: Level 12
    Has Helped 1062 Startups
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    Apr 9 2012
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    greatfeedback4u has received an award. 
     

    Only authorized users may view the content of this feedback.

  16. [16]
    StartUpLift
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    Points: 4890
    Rank: Level 12
    Has Helped 1062 Startups
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    Apr 9 2012
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    zeke2100 has received an award. 
     

    Only authorized users may view the content of this feedback.

  17. [17]
    StartUpLift
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    Points: 4890
    Rank: Level 12
    Has Helped 1062 Startups
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    Apr 9 2012
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    jcring has received an award. 
     

    Only authorized users may view the content of this feedback.

  18. [18]
    StartUpLift
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    Points: 4890
    Rank: Level 12
    Has Helped 1062 Startups
    ------------------
    Apr 9 2012
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    kgoodwin has received an award. 
     

    Only authorized users may view the content of this feedback.

  19. [19]
    StartUpLift
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    Points: 4890
    Rank: Level 12
    Has Helped 1062 Startups
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    Apr 9 2012
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    Latasha has received an award.
     

    Only authorized users may view the content of this feedback.

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