Customer Relationship Management, commonly known as CRM software, is a tool that can help you manage your existing and potential clients so that you can free up and focus on other aspects of the business.
If you want your business to succeed and do everything right, treating your customers should be your number one priority.
This will not only lower your cost but also ensure that you make a profit.
Whether you are dealing with new or regular customers you need to maintain a good relationship with them.
Apart from having personalized engagement with your clients you should continuously search for new ones. The best way to go about this is to take advantage of a good CRM software.
Here is a closer look at some of the best CRM software that you need to know about.
1. HubSpot CRM
If you are looking for the best CRM for small business then HubSpot is the right choice. As a cost-effective CRM, HubSpot is quite simple and comes with a range of tools that you can use.
In fact, it even has free plans with features such as sales, marketing, and services that ensure you treat your customers well.
And when you upgrade to the paid version you get one of the best ways of managing your customers complete with launch campaigns at targeted clients, detailed descriptions, and track priority lists.
You’ll also find a host of training resources in its library including email signature generators, invoice template generators, and several other learning guides.
This makes it quite suitable for both small and larger businesses. Since they have the best inbound marketing expertise all their techniques are easy to implement.
To make it better it integrates with over 30 services and apps such as lead generation software, WordPress, and several other email marketing companies. Also, by connecting it to Outlook or Gmail you can capture every email with ease
Simple and fast, it boasts of almost everything that other CRMs have. Overall it includes all the other features that other companies are not offering for free. As a powerful and flexible software, it’s worth consideration.
HubSpot Pricing
- The starter plan is $50
- The basic plan is $200
- Professional plan is $800
- The enterprise plan is $2400
Pros
- It has an excellent feature for searching for companies
- It comes with good mail, cell phone, and website integrations.
- It helps provide you with total visibility
- Logs every activity automatically
- Provides you with real-time notifications
- Create tasks and schedule emails
Cons
- The free version does not have all the features
- No auto-updating on Sidekick
2. Drip
While Drip is one of the best eCommerce CRMs, it’s not just meant for eCommerce. Boasting of powerful and intuitive user interface, it has everything that you need to treat your customers well.
With this CRM, you can develop effective email campaigns and automate all your workflow. You can even use a text builder and visual email builder to create your email.
Apart from this, Drip also allows you to track your conversion, customize your content, and segment your list. This means you can learn everything that you need to know about your customers.
If you are shopping for the best software out there, it’s perhaps the most suitable. You can use it to generate leads and even turn them into long-lasting customers.
This CRM also has a tracking code that not only allows you to get a more meaningful team but also sees all your customers’ actions. Remember you can only customize your customers’ experiences if you know them well.
Since it comes with a very intuitive platform you can learn everything so as to quickly and easily build complex campaigns that you need to build.
As a matter of fact, it only takes you 1 hour to start building your campaigns.
Another amazing thing is that it’s modern hence has some of the most recent features.
Drip Pricing
- The basic plan is $49 for up to 2500 subscribers
- The pro plan is $122 per month for up to 5000 subscribers
- Enterprise plan varies depending on the number of subscribers
Pros
- Specialist eCommerce CRM
- Solid integrations
- Easy to use
- Strong automation features
Cons
- A bit expensive
- Lacks CRO features
3. Freshsales
As a unique CRM solution, Freshsales is suitable for entities that have never used CRM before. By using artificial intelligence it will provide you with the main features that you need without including the technical ones.
The good thing is that you can use it regardless of the size of your businesses. It’s simple and also has all the features that you need to turn your contacts and prospective customers into serious leads.
You can get all your emails and receive your calls through its dashboard. You can also get any reports that you need. Featuring several mobile apps, you can also integrate it into other software and platforms.
Although it’s just a single CRM you can use it to manage several clients. When it comes to its features you can combine call recording, affiliate management, and auto-dialers with relative ease.
Besides taking leads it also helps you to channel them where they are supposed to be. Since it does not come with a fancy dashboard, you can quickly boost your marketing workflows and consolidate all your structured sales
By having all these tools, you can rate your customer leads and determine whether they are easy to convert or not. This means you will never waste your time on leads that cannot covert.
With real-time reports, you can always contact all your leads as soon as possible.
Freshsales Pricing
- Sprout plan is free forever
- Blossom plan is $12 per month per user
- Garden plan is $25 per month per user
- Estate plan is $49 per month per user
- Forest plan is $79 per month per user
Pros
- Provides email tracking features
- Offers direct calls
- Provides events tracking features
- Lead management services
- Sales management services
Cons
There should be some improvements on collaborations
4. IPIX CRM
IPIX CRM is a software started by tech giant IPIX Tech services thus making it among the most well-known tools. Whether you have a startup, a small enterprise, or a large business, it’s the right software for you.
Unlike other CRM software, it’s so affordable that any business can get and use it. If you are looking for a way to prioritize your customers then using IPIX CRM is the best thing to do.
From previous interactions to contact details, sales progress to leads, it allows you to track everything associated with your customers.
With this in mind, you can use it to make a decision your sales process. While it may appear as a sales tool it’s much more than that.
It will allow you to set and measure goals, coordinate all your business activities, and know more about your goals.
As cloud-based solution it will allow you to know all your clients and project needs hence do everything to make succeed. You can even do this through the phone.
You can also customize it to fit all your needs regardless of the size of your business. Plus, you can integrate it to other software such as HR management, project management, and biometric solutions
By giving you a chance to learn about your customers you can always show them that you are concerned
IPIX CRM Pricing
As compared to others there is no free trial or free plan. To get quote based price you need to contact the vendor.
Pros
- Allows you to build a better relationship with the customers
- Increase cross-selling opportunity
- Allows for greater team collaboration
- Increases staff satisfaction
- Increased savings and reduced expenses
Cons
Does not come with free trial
5. Sendinblue
Unlike other CRM out there, Sendinblue is a very powerful email marketing software that comes with all the features that you need.
As the software that you can use regardless of the size of your business, you don’t have to worry about doing any upgrades or anything. In fact, you can start with a free plan before upgrading later.
With their email marketing and dependable email delivery you can enjoy all the features that other CRMs provide
Their free package also allows you to send up to 300 emails per day. If you are looking for the best email marketing platform then this is the right one.
While other platforms offer cheap starting packages they may get expensive as you scale up. On the contrary, this CRM has a consistent pricing system even as you scale up.
Further, you’ll find contact management features on every version of the platform. This is a very good thing especially if you are an email marketer.
It provides a lot more in regard to email marketing strategies, something that its competitors’ do not have. If you combine this to its automation features it means you can target people with personalized emails.
Sendinblue also provides you with the easiest way to create a campaign. Plus, you can use its advanced settings to customize everything that you need.
Sendinblue Pricing
- The free plan is $0 per month
- Lite plan is $25 per month
- The essential plan is $39 per month
- The premium plan is $66 per month
- Enterprise plan you can get a quote
Pros
- Free plan available
- SMS campaign functionality
- A wealth of autoresponders
- Transactional email features
- Solid email automation
Cons
- Limited integrations
- Free plan sending limit
6. Monday.com CRM
Monday.com CRM software is special software that allows you to manage interactions and all customer processes in a better way.
By protecting all your customers’ data you don’t have to worry about any privacy issues.
If there is a software that comes with all the incentives then it’s this one. As among the best CRM solutions it offers multiple solutions that make it easy to manage all your contact information.
Although it has a free basic plan it comes with limited features.
This means if you are looking for additional features you need to upgrade. One of the things that make it stand out is how it’s been designed.
While most CRMs are list-based, Monday.com design features multiple tables and color schemes with titles and colors.
This allows you to track all your leads and see the stages they are in. this is quite ideal for those who work visually.
Apart from its drag and drop functionality it also features a project management tool that will ensure everything is kept in one place.
So, instead of managing things from a different platform, you can do them from this place.
While it can be a bit confusing after signing up, once you open the program you can play around with the dashboard and do whatever you want.
Monday.com Pricing
- The basic plan starts at$25 per month for 5 users
- The standard plan starts at $39 per month for 5 users
- Pros plan starts at $59 per month for 5 users
- Enterprise plan starts at $ 118 per month for 5 users
Pros
- Attractive user interface
- Supports integrations with other platforms
- Encourages accountability
- Encourages transparency
- Useful product visualization tools
- User access management
Cons
Can be a bit expensive if you have a large team
7. Salesforce
Salesforce is not only a cloud-based but also an all in one solution that comes with everything that you require in a CRM.
While it’s mostly used by big entities if you are looking for service with robust resources and tools then it’s the right choice.
This means whether small or large any business can take advantage of what it offers. From personalizing your customers’ journey to driving sales through social media, emails, and SMS messaging, this tool has it all
Having been around for some time now it features some of the best solutions and features that you may need for your business.
Some of these include eCommerce, sales marketing, team productivity tools, and much more. While there are low price tiers for small businesses even large ones have programs that are specifically suited for them.
With all these amazing features, there is nothing much to complain about. Apart from including everything that you need you can also add or remove features based on what you need.
In fact, it’s perhaps the only CRM software that allows you to filter the solutions depending on your business needs industry and the type of business.
You can either customize your sales or learn everything that you need to provide your clients with the best experience. Overall it separates itself from other CRMs by enabling you to customize your experience.
Salesforce Pricing
- Essentials plan is $25 per user per month
- Professional plan is $75 per user per month
- The enterprise plan is $150 per user per month
- The unlimited plan is $300 per user per month
Pros
- You can add and use the features that are important to you
- Tons of several integrations to use
- The most popular CRM platform
- Tools that suit every part of your business
- Navigating within the software is quite easy
Cons
- Those who are new to CRM might find it quite overwhelming
- Setting it up can be a bit tricky
8. CRM Creatio
This is also another agile CRM platform that small and large businesses can use to boost their marketing and sales. By using it, you can really improve the customer experience.
With its many excellent features, you can use it to pass a message to your customers that you value them.
Coming with unique synergy it combines intelligent BPM and unified CRM to provide you with all your business needs.
Featuring three models, each model comes with tools that are specific to your campaigns. Since it puts your entire data in one place you can efficiently access and manage all your business processes.
It has plans that you can use to manage all your business processes without the need of investing in others.
By allowing you to track down your customer journey you can understand their behavior and know more about their purchasing patterns.
It also provides tools that will give your customers a more personalized and hands-on experience. You can also integrate it into other business patterns and third-party applications.
Whether you prefer an on-demand cloud-based solution or onsite solutions you can easily choose what you want. It’s also compatible with both the iOS and windows hence you can install it in either.
The best part is that it comes with a range of apps and services that you can use to connect with other software and templates to serve your customers better.
CRM Creatio Pricing
- Sales Module Team Package pricing plan is $25 per user per month
- Sales Module Commerce Package plan is$30 per user per month
- Sales module Enterprise package plan is $50 per user per month
- Marketing Module Active Contact Package plan is $27 per 1000 active contacts per month
- Marketing Module user License is $50 per user per month
- Service Module Customer Center is $35 per user per month
Pros
- Rooted in solid CRM functionality
- Sales Creatio help in SMBs Streamline processes
- Automated reminders to help you follow up on new leads
- Advanced email marketing tools
- Customizable dashboards
Cons
- No integration to social media platform
- Getting all the three modules is a bit expensive
9. Streak CRM for Gmail
As compared to other CRMs, Streak CRM is a special CRM that will integrate directly to your Gmail so that it can help y manage your emails better.
It allows tracking down processes such as recruitment and sales and also helps you to manage your customer profiles with ease.
To ensure that you are effective in what you are doing it also has pre-written templates, mail merge, and email tracking tools to help you around.
You can also use it to set reminders and share pipelines in collaboration with your company.
Although it can be a bit challenging when just starting out, once you move around the dashboard you’ll realize that it’s simple.
Once you’ve installed it well you can use it to set up different workflows for the business.
Although you can build your pipeline alone there are pre-built templates that you can always use to guide you in the process.
For you to view more information about your client you just need to click the view box.
The good thing about it is you can get all your leads from your contacts, create custom pipelines, add some notes, and create tags.
Although it features tools such as sales, workflow management, hiring, and support you can also customize it based on your needs. What sets it apart is that it’s very easy to use.
Streak CRM for Gmail Pricing
- Personal plan is $0 per month
- Professional plan is $49 per month
- The enterprise plan is $99 per month
Pros
- Ability to build any type of workflow
- Excellent team collaboration capabilities
- Email power tools
- Email reminders and scheduling
- Robust free plan
Cons
- Lacks some of the most important features
- Streak depends on G Suite
10. Zoho CRM
Whether you are looking for software that’s easy to implement or quite affordable and intuitive, Zoho is the right one. At very affordable prices, Zoho will provide you with most of the features that you need.
Zoho is also a beautifully designed CRM that’s suitable for both small and large businesses. By being part of the Zoho Saas family you can only expect that it’s an excellent product.
You can either use it alone or integrate it with other services and apps
It offers a very comprehensive system that you can use to manage every part of your business.
It’s also compatible with several third-party software. One thing that you’ll love about it is that it has an intuitive design.
Even other CRM software concentrates on specific areas, Zoho uses mobile for Android and social media integration to ensure that it stays up to date. Its goal is, therefore, to assist businesses to run better and smarter.
Boasting of customer support and automation features, it can effectively connect with all the customers regardless of where they are. It will do everything to ensure that doing business becomes easy.
Coming with several plans and tiers you can use it for any kind of business. It also has a range of apps and tools thus making it worth all your money.
In fact, even at the basic level, you’ll realize that it has great features.
Zoho Pricing
- The standard plan is $12 per month per user
- Professional plan is $20 per month user
- The enterprise plan is $35 per month per user
- The ultimate plan is $100 per month per user
Pros
- It’s very easy to use
- Tons of integrations through the platform
- Automatic lead creation from social media
- Free for up to 10 users
- Powerful email marketing tools
Cons
- Customer service through email only
- Tiered plan can be a bit exp4ensive
11. Oracle On-Demand CRM
As complete Customer Relationship Management software, Oracle On Demand can help you boost your marketing operations and even drive your company sales.
Since it’s developed specifically for life sciences, it won’t disappoint in matters to do with customers.
As a matter of fact, it currently has over 380,000 customers worldwide thus making it among the fastest-growing companies out there.
If you are looking or one of the most powerful CRMs in the market, you can get in touch with them. You don’t even have to go through complicated setup processes.
Once you contact them you can rest assured that you are dealing with one of the best tech firms
Plus, it delivers information to everyone who’s involved such as field sales, partners, and sales management teams.
Whether you have a full staff or just a small team, it will offer you smart integrated solutions.
By automating the sales process it will boost your sales team’s confidence and make them more effective in what they are doing.
Other than that it will provide you with quality leads by ensuring that they collect all the information about your potential customers.
You can also interact with their customer care support through any channel depending on your preference. By monitoring your satisfaction they will help provide the right feedback.
Oracle On-Demand Pricing
- The basic plan is $75 per user per month
- Single Tenant Standard Version Plan is $90 per user per month
- Single Tenant Enterprise Edition plan is $125 per user per month
Pros
- It’s fast and secure
- Provides user-friendly formats
- You get only what you need
- Has one of the best supports
Cons
Can take time to load
12. Agile CRM
Agile is CRM software that will provide you with almost everything that you need. From sales to contact management, customer service to marketing you’ll get everything that you require for your customers.
Besides this, it offers project management solutions and 360 degrees contact view to inspire your sales team to do their best. It also allows you to check out the reports and know what’s taking place.
Some of its features include a 1- click calling, marketing tools, and appointment scheduling to help you out.
With this software, you can check down your website visitors and track down their behaviors to help you avoid cold leads. Depending on the contact options you can also send automatic reminders.
More so, with their social media integration features, you can monitor everything that you publish on platforms such as Twitter, Facebook, and LinkedIn.
Whether you have a small or large business this is the right software for you. If you have a small business you can even start with its free version to see how things go.
You can also use its project management tool to monitor what your team is doing at any given time and avoid any confusion that may arise. In addition, this tool will prevent any miscommunication.
Agile CRM Pricing
- Starter Tier plan is $9.99 per user per month
- Regular Tier plan is $39.99 per user per month
- Enterprise tier plan is $79.99 per user per month
Pros
- Good and clear user interface
- Very widespread marketing automation solution
- A very good plan for small businesses
- Automation workflow builder seems to work well
Cons
The user interface is not one of the best
13. Pipedrive CRM
Pipedrive is perhaps the only CRM out there that’s not only user friendly but also fast and simple. As sales-centric CRM software, whether you have a large business or small one it will definitely work for you.
Unlike other CRMs, it’s not a must to sign any contract. You just need to jump in and start using it. The amazing thing is that it’s so powerful that it will provide you with all the features that you need.
Its features a clean dashboard and an easy to use interface that allows you to move all elements through dragging and dropping.
It also has an open API that will provide you with one of the best CRM solutions out there.
Besides that, it offers sales staff a robust interface that shows every stage so that they can know their next course of action.
In addition to working as a CRM, you can also use it as an account management tool. This means it can track down the sales process from the start to finish.
This will not only prevent any guesswork but also make your business more efficient.
If you contact them you’ll realize that their customer support is very responsive. As soon as you get in touch you’ll get responses with accurate answers and even additional resources that you may need.
To ensure that you master the software they will provide you with training resources and videos. Overall it comes with several features that will help you organize your correspondence, teams, and contacts.
Pipedrive Pricing
- Essential Tier Plan is $12 per user per month
- The Advanced Tier plan is $24 per user per month
- The enterprise Tier plan is $49.90 per user per month
Pros
- Intuitive user interface
- Deal driven workflow
- Email synchronization
- Solid mobile app
- Helps SMBs improve their CRM processes
Cons
- Limited functionality
- No separation between contacts and list of new leads
Frequently Asked Questions
By investing in the best CRM software you’ll not only boost the performance of your business but also expand your profit margins.
Other benefits include improving your sales productivity, decreasing clutter and confusion, and ensuring that your data remains organized.
In addition to this, you’ll minimize data redundancy, get up to date information, and keeps all your records accessible and neat.
Well although you can only decide about this after evaluating all your business needs, building your own software might be a bit challenging if you don’t have the right skills.
The best thing to do is therefore to buy cloud-based CRM software that will offer you the best features at a very affordable pricing system. The best part is that you’ll not even be responsible for maintenance.
Good CRM software will help you record your prospective and current customers, know their preferences and needs, and easily responds to all their requirements.
Besides, it will make it easy to track your sales and organize your business
Whether you’re just starting out or you have an established business, CRM software will help you consolidate all your customer data so that you can monitor everything that they are doing.
This way, you’ll manage them more effectively and focus on providing the best goods and services. But if you are shopping for one choose the best for your company.
This will ensure that you achieve all your business goals.
Cloud-based CRM software allows you to obtain all the information that you need from anywhere provided that you have the internet.
On the contrary, on-premise is the type of software that’s hosted by the company locally. As compared to cloud-based you don’t have the flexibility that you need in on-premise.
Deploying and using cloud-based CRM is also quite easy. This is because to start using on-premise you must have the skills and the necessary hardware.
Since the cost of CRM software is not fixed they vary from one company to another. However, there are factors that normally determine the cost.
These factors include the number of people who intend to use it, the software that you select, and the licenses that you need to run the software. You also need to factor in the cost of customization and training.
There are several CRM software in the market. When choosing the best one you need to think about your business needs and whether you are intending to link your phones and emails as well.
Most importantly you should invest in software that can help you meet your business objectives.
Although most companies are always concerned about their security, most CRMs have privacy settings that will ensure their customer data is kept safe.
For instance, there are CRMs that do not allow a certain group of people to perform certain tasks.
These groups of people that may include the sales team or other people only access this kind of data with permission.
It’s, therefore, the work of the company to choose who should have the permission to access the data and block certain functionalities.
If there is software that gives you full control over emails then it’s CRM. You can integrate it with Outlook, Gmail, and other personal Webmail providers.
You can use it to track down all your emails and check whether your potential customers have opened or even clicked them.
In any business, customer loyalty is very important. This is because if you treat your customers well they can become loyal and long term clients.
Since loyal customers are also the best advocates, every CRM should make sure that they have the best customer support.
Since some of the best CRM comes with 30-day free trial or 30-day money-back guarantee you can always try them out and see whether they are the best.
This will allow you to check how they work, how much the costs of their plans, and whether they are right for your company.
Does that 30-day free trial that most CRM software provide have hidden charges?
Well, you are not required to pay anything while you are trying out the software. But after the 30 days are over, they will send you an email asking you about the plan that you need.
You will then choose the free plan, paid plan, or even delete the account if you want. Even if you don’t give them feedback you’ll not face any consequences.
Wrapping Up
Well, businesses tend to use CRM for a number of reasons. Although previously these tools were only designed for PR and sales professionals, they are now helpful in several other business departments.
The amazing thing is that even small businesses can now afford CRMs. With several options out there choosing one can be tricky. With that in mind, you can start by checking out the above.
Any of these options will not only boost your business but also ensure that you succeed in what you are doing. Just make sure you consider all your business needs before choosing one.
