Implement Facebook Custom Audiences On Your Website
Most of us are familiar with Facebook Ads. But not many of us have implemented Facebook Custom Audience On Our Website.
When done right, Facebook Custom Audience is a goldmine for businesses. You might be capturing a few of your visitors via email forms on your website. But, here’s the kicker: Facebook Custom Audience gives you access to all of your website visitors.
You can create a Custom Audience from your website for any group of customers or prospective customers that you’d like to reach with targeted Facebook Ads. For example, you can run a campaign to reach people who visited your website but didn’t buy to encourage them to go back to the website and purchase your product or service.
You can create “buckets” of your website visitors that have (or have not) performed certain actions on your website and go after them accordingly. Here are some examples of the types of bucket you can create and track:
Note:This offer is only valid for startups and small businesses. If you need help on a large scale or would like to get the implementation done in-house in your office (NYC / Tri-State Area), contact us here.