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December 8, 2012 – America’s Night Vision Store

Feedback Complete.

NightVisionExperts  - startup featured on StartUpLift for startup feedback and website feedback

Our site is devoted to the sale of products that have one purpose in life – to turn night into day.

Target Audience: Outdoorsmen, hunters, law enforcement, security, military
Website URL:
No. of Feedback Providers Requested: 5

Feedback sought:

1) Look around the home page – what is your initial impression of what you see?

2) Think of something you want to find on this website. Now try to find it. Did you find what you were looking for? Was anything confusing?

3) We sell very specialized, very expensive products. We strive to present our products in a compelling manner that makes you walk away thinking, “Wow, I gotta’ have that!” Did we do that to you? If not, what were you thinking to yourself when you walked away from the site?

4) Go to search engine of your choice and find one other company that offers a similar service (try googling “night vision” or “night vision goggles”). Compare the two companies. Which on do you prefer? Why?

5) Please share any additional feedback/comments you may have.